Swrve is a brand design for urban riding; running errands, nipping across town, or jumping on the bike to go down the pub; a bike is a great way to get around town, but it is a lot nicer if you can do it in style and comfort. Swrve apparel is designed for just that; with jeans, shorts, jackets and accessories made for cruising the urban jungle.
The Swrve Indigo jeans are the flagship of the Swrve range; created with riding in mind. The fabric is a stretch Cordura denim; it looks like normal denim, feels like it too, but is is harder wearing; ideal for the seat of your pants, which takes a fair bit of abrasion on the bike.
There are many other features that make these jeans far more orientated towards vélo-life than a normal pair of denims. The pockets for example are angled, and have a smaller phone pocket on the back as well, so you don't sit on your smartphone. The rear pockets are also big enough for a mini u-lock.
To make the jeans more comfortable on the bike the knees are articulated, and the crotch is seamless and gusseted to avoid uncomfortable seams rubbing when you are sat on the saddle. There are even neat safely features like reflective belt loops, and a reflective strip on the inside of the drivechain leg, which is visible when you roll the cuff up.
The jeans are a real pleasure to wear; their cycling orientated features are an added benefit. They fit well to a cyclist's skinny legs, especially due to the articulated knees and low cut waist. They also look like they will last an age. Great for both on and off the bike, this a brand well worth checking out.
Swrve apparel can be bought from select distributors around the UK, and direct at Swrve.co.uk.
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